Xander Logo 2014
We had a very clear vision for the identity of our business from the outset.
Having long been fans of vintage logo’s we knew we wanted to go down this route with our own logo. Although vintage in feel, it was important it still looked contemporary and reflected our strapline “A modern digital agency”, we think the balance is spot on.
The photography we have used was also a really important part of our brand identity, we invested many hours researching and sourcing images that sit well together. Various sources have been used, some paid and many free (refer to our blog post on business cards), but the outcome is a set of fantastic images that say as much about us as it does Xander.